Добрый день, Зина!
Посмотрите на этих страницах:
1. Learn 7 Tips to Successful List Building for Newbies // http://www.dailymotion.com/video/xo4urb_learn-7-tips-to-successful-list-building-for-newbies_tech
2. How to Gain Knowledge on Successful List Building Tips in 5 Easy Steps // http://ezinearticles.com/?How-to-Gain-Knowledge-on-Successful-List-Building-Tips-in-5-Easy-Steps&id=4960366
3. 5 Tips for Launching a Successful Rankings List // http://blog.hubspot.com/blog/tabid/6307/bid/11952/5-Tips-for-Launching-a-Successful-Rankings-List.aspx
4. 5 Tips To A Successful List Building Mini Give Away Event // http://www.webmasterengine.com/pseek/Articles/Opt_In_Email_List_Building/5_tips_to_a_successful_list_building_mini_give_away_event_2620.html